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<span id="_ctl16__ctl0_head_title">Ryerson: The Chang School: Course: CDJN 208</span>

CDJN 208 Ad Sales on the Web


Certificate Credit
Communication & Design Program Area


Duration: 19.5 Hours
Fee: $401.99* (Payment in full is required at time of enrolment.)


Ad sales in the digital age requires traditional persuasive skills, but operating in a whole new world of design, accountability, and instant measurement. Digital delivery is a big part of the future of magazine publishing. Become familiar with the ways online advertising is priced, pitched, measured, designed, and packaged. Learn about rich text, standard ad formats and pricing, positioning your publication against such heavy-hitting competitors as Google, and exercising your creativity to meet online advertisers' needs. Understand the metrics that matter most to advertisers and agencies and how to package and deliver them.

Note: To find out more about your instructor, visit www.ryerson.ca/ce/magazine.

Fall 2016
Enrolment for this term is closed.
There are no classes/sections scheduled for this course in Fall 2016
Winter 2017
Enrolment for this term is closed.
Classroom Delivery Option
Thursday6:30 PM - 9:30 PM 18 Jan 2017-01 Mar 2017
Spring/Summer 2017
Enrolment for Spring/Summer 2017 is currently open; see Important Dates for specific enrolment periods. See Enrolment for instructions on enrolling online, by mail, or in person. Undergraduate Students: Please enrol using RAMSS for courses applicable to your degree program.Due to Congress 2017, there will be no undergraduate, graduate, or Chang School on campus classes from Saturday, May 27 to Friday, June 2, 2017. Distance courses will not be affected and will run as scheduled.
There are no classes/sections scheduled for this course in Spring/Summer 2017

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* The standard fee for this course shown, but the fee that you are charged may vary from this. For example, part-time program undergraduate students are charged per their degree program fee table unless they are also registered in a certificate program and are not applying the course credit toward their degree program. Additionally, international students pay an international rate on most courses. Ryerson University also reserves the right to revise fees at any time.
In many cases, non-credit course series are not exempt from GST/HST. In these cases the applicable tax is part of the stated fee, as a "tax included" price, and is so noted.
Please see Course Fees for more information.