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<span id="_ctl16__ctl0_head_title">Ryerson: The Chang School: Course: CRTA 942</span>

CRTA 942 Advertising Copywriting


Certificate and Degree Credit
Communication & Design Program Area


Prerequisite(s): CRTA 212
Duration: 39 Hours
Fee: $677.58* (Payment in full is required at time of enrolment.)


This course hones the student's abilities in advertising copywriting and commercial writing. Students study and practice copywriting style and mechanics for traditional media such as radio and television and emerging and immersive methods of reaching consumers via Social Media and the Internet. Students learn effective strategies how to evaluate consumer needs and deliver a compelling message to motivate an audience. (Formerly BDC 942).

Fall 2016
Enrolment for this term is closed.
There are no classes/sections scheduled for this course in Fall 2016
Winter 2017
Enrolment for this term is closed.
There are no classes/sections scheduled for this course in Winter 2017
Spring/Summer 2017
Enrolment for Spring/Summer 2017 is currently open; see Important Dates for specific enrolment periods. See Enrolment for instructions on enrolling online, by mail, or in person. Undergraduate Students: Please enrol using RAMSS for courses applicable to your degree program.Due to Congress 2017 taking place on campus, there will be no undergraduate, graduate, or Chang School on campus classes from Saturday, May 27 to Friday, June 2, 2017. Distance Education courses will not be affected. There are a few other exceptions that will run through Congress week. Please visit Congress 2017 – Chang School Exceptions page for more information and for the complete list of Chang School exceptions..
There are no classes/sections scheduled for this course in Spring/Summer 2017

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* The standard fee for this course shown, but the fee that you are charged may vary from this. For example, part-time program undergraduate students are charged per their degree program fee table unless they are also registered in a certificate program and are not applying the course credit toward their degree program. Additionally, international students pay an international rate on most courses. Ryerson University also reserves the right to revise fees at any time.
In many cases, non-credit course series are not exempt from GST/HST. In these cases the applicable tax is part of the stated fee, as a "tax included" price, and is so noted.
Please see Course Fees for more information.