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<span id="_ctl16__ctl0_head_title">Ryerson: The Chang School: Course: CRTA 942</span>

CRTA 942 Advertising Copywriting


Certificate and Degree Credit
Communication & Design Program Area


Prerequisite(s): CRTA 212
Duration: 39 Hours
Fee: $697.55* (Payment in full is required at time of enrolment.)


This course hones the student's abilities in advertising copywriting and commercial writing. Students study and practice copywriting style and mechanics for traditional media such as radio and television and emerging and immersive methods of reaching consumers via Social Media and the Internet. Students learn effective strategies how to evaluate consumer needs and deliver a compelling message to motivate an audience. (Formerly BDC 942).

Spring/Summer 2017
Enrolment for Spring/Summer 2017 is currently open; see Important Dates for specific enrolment periods. Last day to enrol for ALL Summer Session courses beginning the week of June 26, 2017 in the Spring/Summer 2017 term is Friday, June 30, 2017. See Enrolment for instructions on enrolling online, by mail, or in person. Undergraduate Students: Please enrol using RAMSS for courses applicable to your degree program.

Please be aware that the course information, including the fee, currently displayed is for the 2017-2018 academic year. The course fees for the Spring/Summer 2017 term may vary from course fees for 2017-2018. You will be charged the course fee displayed for the term in which you are enrolling.
If you wish to view the course fees for the Spring/Summer 2017 term, please click here.
There are no classes/sections scheduled for this course in Spring/Summer 2017
Fall 2017
Enrolment for Fall 2017 is currently open; see Important Dates for specific enrolment periods. See Enrolment for instructions on enrolling online, by mail, or in person. Undergraduate Students: Please enrol using RAMSS for courses applicable to your degree program.
There are no classes/sections scheduled for this course in Fall 2017
Winter 2018
This term is not yet open for enrolment via the Shopping Cart. Priority enrolment for certificate students for this term begins on August 14, 2018. Regular enrolment begins on August 28, 2018.
There are no classes/sections scheduled for this course in Winter 2018
Spring/Summer 2018
This term is not yet open for enrolment via the Shopping Cart. Priority enrolment for certificate students for this term begins on February 12, 2018. Regular enrolment begins on February 26, 2018.
There are no classes/sections scheduled for this course in Spring/Summer 2018

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* The standard fee for this course shown, but the fee that you are charged may vary from this. For example, part-time program undergraduate students are charged per their degree program fee table unless they are also registered in a certificate program and are not applying the course credit toward their degree program. Additionally, international students pay an international rate on most courses. Ryerson University also reserves the right to revise fees at any time.
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Please see Course Fees for more information.