Today’s Multicultural Marketplace: What Every Entrepreneur Needs to Know

RBCRyerson University’s G. Raymond Chang School of Continuing Education, in partnership with RBC, is hosting a free networking event and panel discussion to address the challenges and opportunities entrepreneurs face in our diverse market. Our expert panelists will share best practices and discuss building your entrepreneurial toolkit.

Event Information

Date: Tuesday, April 8, 2014
Time: 5:30 p.m.–7:00 p.m.
Ryerson University, Heaslip House
7th Floor, Peter Bronfman Learning Centre, 297 Victoria Street, Toronto, ON

Parking is available at Yonge and Dundas Square, Eaton Centre, and Ryerson parkades. TTC subway stop is Dundas.

Please visit our RSVP page to register.

Keynote Speaker and Panelist

Salima Syerah ViraniSalima Syerah Virani is a lawyer, business coach, and entrepreneur. She was born and raised in India and later attended law school in London, England. After arriving in Canada, Salima went back to school to upgrade her credentials. Following her call to the Ontario Bar, she specialized as a commercial transactions lawyer at a large national law firm. In a fearless move, she acquired and walked away from a thriving Bay Street law practice to nurture her passion for South Asian arts, entertainment, and lifestyle. Salima transformed from a simple website into a household brand and a go-to destination for all things South Asian.

Her journey and success as an entrepreneur led her to establish the Toronto Chapter of the Network of Indian Professionals in 2009, a non-profit organization committed to the advancement of South Asians, and she served as the chapter’s president until 2011. In 2010, Salima launched Zentrepreneur Inc. to coach and train other entrepreneurs. She is a regular speaker on business topics and is often invited to panels and quoted by media on topics relating to small business and women in leadership.

She was recently nominated by Women’s Post as one of Canada’s Top Women to Watch in 2013. In February 2013, Salima launched Zen Campus, a coworking space and training facility dedicated to providing entrepreneurs and small business owners an environment where they can come together and work and gain new skills. Salima continues her law practice as founder and managing partner at Blue Letter Law, a full service law firm in Toronto.


Dr. Sean WiseDr. Sean Wise BA, LLB, MBA, PhD, specializes in helping emerging and high growth potential organizations jump on the trajectory and turn a profit. His intense, entertaining, and direct approach has earned him a loyal following of disciples who swear by his lessons and best practices for business success. With 10 years of venture capital experience and more than 15 years of entrepreneurial services to his credit, Wise has helped found six business ventures of his own, the first at age 16. When seeking the best in business, CBC recruited him as online host and industry advisor for their hit show, Dragons’ Den.

Wise is also a popular writer who has written a Globe and Mail column and three books: Wise Words: Lessons in Entrepreneurship and Venture Capital, How to be a Business Superhero, and Hot or Not: How to Know If Your Business Idea Will Fly or Fail.

A professor of entrepreneurship at the Ted Rogers School of Management at Ryerson, Wise majored in Engineering and Economics at Carleton University and earned a law degree and MBA from the University of Ottawa. In 2012, he received his PhD from the Adam Smith Business School at the University of Glasgow.


Courtney BettyCourtney Betty, BA, JD, is an instructor for The G. Raymond Chang School of Continuing Education. Betty has over 20 years of extensive legal experience in international business development. As a former Crown Attorney at the Department of Justice Canada, he represented the Government of Canada in complex tax, commercial, and litigation matters. Courtney also represented the Government of Jamaica in the deregulation of telecommunications and successfully developed a model that was adopted throughout the Caribbean.

Courtney has a vision of a Canada where diversity plays a leading role in growing our economy. As the founder and Chair of Diversity Business Network, Courtney has worked extensively to develop methods of increasing diversity in the supply chain and is the leading advocate in Canada for the development of a legal framework for supplier diversity.

Courtney is a member of the Law Society of Upper Canada and Bar of Jamaica, and he has been honoured with the Queen’s Jubilee Medal, the City of Toronto William Hubbard Award, and Planet Africa Leadership Award.

Paul FerleyPaul Ferley is the Assistant Chief Economist at RBC. He is responsible for the analysis and forecasting of macroeconomic and financial market developments in Canada, the United States, and key overseas economies, and is a regular contributor to a number of RBC publications.

A graduate of Queen’s University and the University of Manitoba, Paul joined the Economics Department of RBC in 2007 after working for 20 years at another major financial institution, where he was responsible for generating the macroeconomic outlook for the United States, Canada, and Canadian regional economies. Paul started his professional career as an economist in the Research Department at the Bank of Canada.

Paul is a member of the Economic Policy Committee of the Canadian Chamber of Commerce and former member on the Editorial Board of Canadian Public Policy/Analyse de politiques. Paul is also Past President and Director of the Toronto Association of Business and Economics (TABE).

Sukhdev ToorSukhdev Toor, President and CEO of Manga Hotels, is one of Toronto’s top hoteliers. He has an engineering degree from India, but struggled to find employment after immigrating to Canada. He took on odd jobs while juggling his MBA studies at the University of Waterloo, and his life changed forever when he met a distant relative who owned a motel. Toor acquired his first property in St. Catharines, Ontario. From there, he continued to buy, sell, develop, and invest in other properties. Today, Toor is president and CEO of Manga Hotels, a privately held company based in Mississauga with eight hotels in Canada and the United States. In addition to running a successful company and employing hundreds of Canadians, Toor has continually given back to the community over the years. Toor is the recipient of the Chevrolet Ingenuity Award 2013 and the 2013 RBC Top 25 Immigrant Award and the 2013 RBC Top 25 Canadian Immigrant Award.